Clarity Channel Advisors launches Advisory Group

Clarity Channel Advisory Group Announced

Pre-registration for April session is now open

Boston, MA – Clarity Channel Advisors has announced the formation an advisory group dedicated to helping managed service providers (MSPs) transition to a successful cloud strategy. For MSPs to survive and thrive in the future, they must transform their business to accommodate SMBs who are moving to web-based applications and eliminating the need for on-premises servers. The Clarity Channel Advisory Group (CCAG) will provide members a clear path to increasing recurring revenue, reducing operating costs and improving profit margins in an ever-changing and challenging competitive environment.

CCAG follows a simple but effective advisory group format. MSPs are placed into a group with 11 other MSPs from different North American geographies. Each group is assigned a Clarity Advisor who will conduct a weekly “Transformation Call” designed to give MSPs the knowledge, skills and abilities to be successful in the future. In addition to the weekly Transformation Call, CCAG will hold a monthly sales webinar presented by John Barrows, sales trainer to the world’s best SaaS providers, including, Linkedin, Dropbox and Box. Every month CCAG members will have the opportunity to learn the sales secrets of the top cloud providers in the world.

Dedicated Channel organizations OpenDNS and IndependenceIT have signed on as Platinum sponsors with others expected to join in the coming weeks. “Sponsoring managed service provider communities and peer groups is one of the best ways for companies like ours to support our MSP partners,” said Dima Kumets, Sr. Product Manager, OpenDNS. “OpenDNS is very excited to participate in the Clarity Channel Advisory Group.”

“The formation of the advisory group will enable every managed service provider that recognizes the changes in our industry and wants to take the necessary steps to ensure success going forward with a sound cloud strategy”, said Jim Lippie, Founder and Chief Advisor.

Another distinguishing component of CCAG is the Clarity Intelligence Platform (CIP), which is an application that allows service providers to aggregate their client’s important business metrics for presentation in dashboard format.  This increases value for the client by empowering them to make better decisions based on business analytics. IT industry association CompTIA reports that 8 out of 10 executives said they need better real-time analytics and improvement in converting data into actionable intelligence, and MSPs that capitalize on the growing demand for big data and analytics solutions could boost their revenues quickly. Every CCAG member has access to CIP as part of the program and service providers are trained on how to present the analysis.

The Clarity Channel Advisory Group is accepting pre-registration from service providers for sessions starting April 6th. “As a current client of Clarity Channel Advisors, I can say that we’re very happy and excited about the transformation of our business and would recommend the Clarity program to any service provider interested in developing a winning cloud strategy”, said Chuck Bubeck, CEO, Ease Technologies.

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